Web 2.0 for R&R. Campus Technology, January 2009

• Common theme of (1) connecting with students and allowing students to connect with each other and building (2) relationships.
• “only as much technology as is necessary to create a real-life relationship”
• Usual list of tools: Facebook, chat/IM, YouTube, iTunes (podcasts), Ning and to a lesser extent Twitter.
• New jobs, titles and roles: Web Communications, Electronic Media
• Customizing portal (starting) pages based on student’s preferences and providing contact information for the school administrators who the student has made contact with.
• Internal issues: having administrators who “realize how essential these tools are now,” addressing issues with feelings of lack of control, protecting the “image of their institution.”